Tower E-class lifeboat moving from left to right, three crew on board, London Eye in the background.Ince & Co are long-time supporters of the Royal National Lifeboat Institution, an amazing charity whose courageous lifeboat crews and lifeguards have saved over 142,000 lives since its foundation in 1824. In addition to its 24-hour national lifeboat search and rescue services, RNLI responds to flooding emergencies all around the world, provides seasonal lifeguards, flood rescue response and also educates people about the risks of going out to sea.  They operate three lifeboat stations in London, including their Tower launch which is the RNLI’s busiest base in the UK and is just down the road from the London office on the Victoria Embankment.J-NM-R205-002-L Nigel Millard Photo RNLI

As a charitable organisation, 95% of RNLI’s funding comes from public donations. Over the last few years, Ince has supported RNLI in several ways, including organizing both internal and external events and fundraising for the charity via sponsorship for the London Marathon. Additionally, London trainees get directly involved with the charity by volunteering as raffle ticket sellers at the RNLI London Committee’s annual fundraising dinner and auction.  With a different theme each year, the night is always a lot of fun, though things have been known to turn competitive as trainee vie to sell the most tickets!

Ince & Co’s support of the RNLI has been such that, in 2017, the charity conferred an award on the firm to  express their gratitude for the ongoing support.    At a lunch organised for the preseScreenshot_20171030-142352ntation of this award, one the RNLI’s valued volunteer crewman spoke movingly of the of lives saved by his team at the Tower launch, and the difficulty the RNLI faces getting the general public to recognise the very real need London has for the charity’s work.  35 Londoners lost their lives in the tidal Thames last year, four times the number of cyclist fatalities in the city, yet the RNLI receives no government funding and instead relies on public donations.  Ince are honoured to have received the RNLI accolade which thanks the firm for “showing sustained commitment to the organisation for many years and raising funds which will help the RNLI continue saving lives at sea”.  Ince fully intend to maintain and strengthen their support of this charity’s vital work in the coming years.

The charity’s lifesaving statistics from 2016 shows why our support is so important:Tower E-class lifeboat on the Thames with the London Eye in the background.

          An average of 23 people a day rescued;

          558 lives save by RNLI lifeboat crews and lifeguards;

          20,538 beachgoers helped by RNLI lifeguards; and

          682,453 young people reached with water safety talks.



Photograph credits: Nigel Millard.

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